Library
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Rhino Digital Training
Rhino Digital Training Membership includes access to: Dr. Fred's Weekly Spizz Talks, The Rhino Manual, Exponential Growth Webinars, Hiring and Training ECourse, Communication Mastery ECourse, and Resources in Marketing, Business & Leadership & High Performance
Dr. Fred's SPIZZ 2025
Weekly SPIZZ from Dr. Fred!
DC Webinars
DC Webinar topics with Dr. FJ Schofield
Rhino Manual
All the tools and scripts you need to run your Chiropractic Office
Rhino Freebies
Freebies from the Rhino Resource Portal
Hiring and Training Digital Course
Dr. FJ Schofield brings you the latest tools in Hiring and Training both your front office staff and Associate Drs.
Communication Mastery ECourse
Dr. FJ Schofield brings you the latest tools in Communication for Chiropractic Offices.
CA Webinars 2025
Join Susan monthly for her CA Business Management Webinars! Covering topics from 1st visit, patient flow, health and wellness, increasing cash collections, forms, scripts, office organization, team management and so much more!
CA Webinars 2024
Join Susan monthly for her CA Business Management Webinars! Covering topics from 1st visit, patient flow, health and wellness, increasing cash collections, forms, scripts, office organization, team management and so much more!
Sacred Words of Power 1
Dr. Fred's Sacred Words of Power
Sacred Words of Power 2
Dr. Fred's Sacred Words of Power
That Something
“That Something” Written by B.J. Palmer- Narrated by Dr. Fred Schofield
Top 5 Mistakes that Limit your Growth
Top 5 Mistakes that Limit your Growth What to avoid to get you to a self propelled million dollar practice How to destroy the barrier to entry The mistakes of visit plans or having no plans First visit insecurities and how they show up Short term transactional thinking How a lack of leadership creates Sloppy Renewal Systems
Rhino Fundamentals for DDNP
Susan's CA Webinar covering 1st and 2nd visit, scheduling and tips for DDNP
Small Wins in the Workplace - Checklists & Priorities
Checklists and Priorities
CA Webinar: Front Desk First Impressions - Where Trust Begins
The Art of Connection: Mastering Patient Rapport from the First Hello Hosted by Susan Schofield 📅 Tuesday, May 5 | ⏰ 12pm EST How your office answers the phone — and what happens next — can either build trust… or build resistance. Join me this Tuesday for my next CA Webinar, where we’re focusing on something that’s often overlooked: The Techniques That Jumpstart Patient Rapport — and why your team needs them now more than ever. Here’s the truth: most people don’t come into your office relaxed, open, and ready. They’re unsure. They’ve Googled too much. They’ve been talked at, not listened to. And your team? They’re often left navigating that tension without clear tools. I see it all the time The phone rings, and no one’s quite sure how to own the energy of that first call New patients show up unsure of what to expect — and get handed a clipboard instead of a connection CAs mean well, but fall into robotic scripts that feel rushed or impersonal The doctor ends up re-explaining what the CA could’ve set up smoothly Objections get deflected instead of diffused — and trust is lost before care even begins When teams feel unsure of what to say or how to say it, the result is hesitation, confusion, and missed opportunities. This training eliminates that. In this webinar, I’ll walk your team through how to build connection that lasts — starting from that very first interaction. We’ll cover: Scripting phone greetings that calm nerves and create immediate connection The body language, tone, and pace that help patients feel safe before a word is said Active listening skills that turn concerns into clarity and hesitation into trust A clear walk-through of how to confidently orient new patients when they arrive — so they know what to expect, feel reassured, and understand the process ahead Techniques to ensure your CAs feel confident guiding patients, not just collecting paperwork The “Inform Before You Perform” strategy that pre-frames expectations and reduces objections This isn’t fluff. This is about setting your team up to shine — so patients stick, referrals flow, and you stop losing energy to miscommunications and mixed signals.